VIVERE Group

VIVERE Group

DRIVING BUSINESS GROWTH FOR VIVERE GROUP WITH TARGETED STRATEGIES AND DIGITAL PRECISION

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VIVERE Group

ABOUT

VIVERE Group is a leading company in Indonesia with over 35 years of experience, offering high-quality furniture and home décor solutions. Through Collection by VIVERE, the company provides modern and elegantly designed furniture and home decorations, while IDEMU delivers functional and personalized custom furniture solutions, supported by advanced 4.0 technology and internationally standardized manufacturing facilities. Committed to superior quality and environmentally friendly materials, VIVERE Group continues to innovate by creating products that combine comfort and aesthetics.

The Objective

To improve business performance by expanding a targeted database and generating conversations on WhatsApp.

SOLUTION

Execute campaigns focused on the uniqueness of products by implementing segmented audience targeting, leveraging precise tracking, utilizing digital content assets, videos, and keywords, as well as integrating e-commerce catalogs and optimizing websites to achieve the desired growth.

RESULTS

70.18% total relevant leads
11.69% conversion rate for VIVERE
7.48% conversion rate for IDEMU

PRODUCTS USED

  • Analytics & Tracking
  • Performance Management