ABOUT

Wacoal Indonesia is a well-known lingerie brand that has been a trusted choice for women in Indonesia for many years. As a subsidiary of the global Wacoal Corporation, Wacoal is committed to providing high-quality, comfortable, and stylish lingerie products. With a rich history and a deep understanding of the Indonesian market, Wacoal has established itself as a leading player in the intimate apparel industry.

The Objective

Enhance sales performance by effectively utilizing our comprehensive digital assets, employing precise audience targeting, and using innovative creative formats to drive impactful outcomes.

SOLUTION

Integrated diverse ad formats and campaign objectives with compelling creative content and targeted promotions, building a cohesive marketing strategy that deeply resonates with audiences. Selected precise audience segments aligned with business objectives and implemented advanced tracking to maximize advertising effectiveness and accuracy.

RESULTS

PRODUCTS USED

• Analytics & Tracking
• Creative Lab
• Performance Management